Social Media Content Theory & Principles

06 Sep 2022 13:00 - 15:00

Online Event

Members: £100.00
Non members: £125.00

Every business is trying to achieve different things with their social media presence, whether it be brand awareness, generating enquiries, making sales or something else entirely. However, no matter the goal, there are some concepts and principles that underpin all successful strategies online. Understanding these will unlock your true potential on social media.
In this 2-hour workshop you will learn:
·      The importance of building relationships online, and how to generate business without needing to sell yourself
·      How social media algorithms work, and what you need to do to use them to your advantage
·      What makes an image stand out, and how you can create thumb-stopping content to attract your audience


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