Dudley-Based Premier Business Park Joins The Platinum Group

21 Jul 2025

Published in: Black Country Chamber of Commerce News
The Black Country Chamber of Commerce has welcomed premier business park, Waterfront Dudley to The Platinum Group.

Redeveloped in 1989 and completed in 1995, Waterfront Dudley is centred around the Dudley Canal, offering offices, dining and entertainment. It is home to Black Country Radio, Dudley Performing Arts, full-service law firm Higgs LLP, UK training provider Juniper Training and Microsoft technology specialist Vantage 365 Ltd with events such as street food pop-ups and the Black Country Duck Race enhancing its vibrant atmosphere.

The Platinum Group is the Black Country Chamber of Commerce’s exclusive platform which sees senior leaders come together to tackle the challenges which impact their organisation and to explore opportunities to improve the region’s prospects.

Situated right next to the popular Merry Hill shopping centre, new owners of the business park, Parcap + Partners have set their sights on new plans and a strong investment into the estate including regeneration of the site to help boost business and the economy in the region and beyond.

Alex Hall, asset manager at Waterfront Dudley, said: “We’re proud to be a member of the Black Country Chamber of Commerce. Waterfront Dudley is committed to driving business growth and collaboration across the region, and our involvement in The Platinum Group provides us with the perfect opportunity to engage with the Black Country’s business community.

“We boast 42.5 acres of office space with 4,000 people on site daily and we have access to brilliant transport links including the Midland Metro extension being installed by 2028.

“Through our involvement with the Chamber, we hope to inspire more businesses to make Waterfront Dudley their business base – whether they’re launching or expanding we have varied and flexible options to suit all.”

Black Country Chamber of Commerce head of premium membership, Gail Arnold added: “We are delighted to welcome Waterfront Dudley to The Platinum Group, where we are sure they will add value through their new membership.

"The Platinum Group benefits from the contribution of its member businesses, who take advantage of regular meetings and confidential peer to peer discussions which allow strategic leaders to expand their networks, tackle business challenges and work together to promote the growth of the economy locally and nationally.

“We look forward to working with Alex and the rest of the team at Waterfront Dudley as they join our growing number of Platinum Group members who share best practice and ultimately forge new business relationships.”

The Black Country Chamber of Commerce offers a range of membership levels to support its mission to promote and meet the needs of business and industry across the Black Country and to help create the best community in which to live, work and do business.

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