Liz drops the mic to join Be Bold

27 Sep 2023

Published in: Member News

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Strategic PR consultancy brings BBC producer on board

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Strategic communications company Be Bold Media has strengthened its team with a new recruit from the BBC.

Radio producer Liz Kennedy has joined the Midlands-based consultancy after a 21-year career with the broadcaster to work across its portfolio of accounts.

Liz joins the agency as part of a continuing growth strategy which has seen it secure two major public sector contracts in the last 12 months and a raft of new private sector business.

The Black Country chamber member specialises in developing and delivering marketing communication and PR plans which boost business growth. It also works with the public sector to raise the profile of business support programmes.

Be Bold managing director Amy Bould said: “Liz is a fantastic radio journalist, a wonderful people-person and a fabulous addition to our brilliant team of journalists and media professionals. We are delighted to have her on board.

“As we grow still further over the coming months, Liz’s appointment will ensure that we continue to deliver the compelling communications which delivers real results for every one of our clients.”

“With her radio and production skills, Liz perfectly complements our existing team and will strengthen still further our proven ability to tell our clients’ stories in the most creative ways possible.

“It has never been more important for both the business community and public sector to communicate in a way which delivers strategic outcomes and drives growth, and that is exactly what Be Bold specialises in.”

Liz said: “I jumped at the chance to join Be Bold because of the way they work. I’ve worked with them during my career in the BBC and always been impressed at the way in which they create content which really works for both their clients and audiences.”

Be Bold – which was set up 13 years ago by Amy, a former Midlands News Association business editor and Mark Waugh, a former digital editor with the MNA,  has enjoyed significant growth in the past two years.

A £100,000 investment last year has seen the launch of new content marketing and social media services to help support businesses navigating the economic downturn. For more about Be Bold visit https://bebold.media